Brand story
ALICE alice jewelry is a cutting-edge international designer brand.
With the brand concept of "flowering the world, loving the world", we invite world-renowned designers,
Taking the "national flowers" of various countries as the theme, designing romantic, elegant, commemorative, and treasured art jewelry,
It symbolizes the honor and unique sense of ceremony to the VIPs,
Give the world's most precious gift to the people who know the most love, and let the global national flower art jewelry bloom forever...
Style positioning
Young, cutting-edge, fashionable, original
Brand Positioning
International designer brand
Customer group positioning
Fashion trend people aged 20-40
Product Positioning
Global National Flower Art Jewelry
National Flower Art Jewelry
46 national flower trademark intellectual property rights, more than 100 product original copyrights and appearance patents
Movie stars love
Entertainment marketing continues to enhance brand influence
ALICE has successively cooperated with film and television projects such as "Me and My Motherland", "Captain of China", "Monster Hunt", "I'm Not a Medicine God", "Detective Chinatown 2", "Flying Life" and other film and television projects to derive jewellery products. The response was overwhelming and all received high praise.
Global jewelry designer
The international designer team of ALICE Alice Jewelry has more than 100 people, including well-known designers and celebrity designers from five continents, integrating global multiculturalism.
Lilas Dousset
Alice French jewelry designer
Sunshine, church, bride, Alice holding flowers,
Become my sweet interpretation of happiness

Masterpiece: [Alice® Flower]
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Alice·China Jewelry Designer
Simplicity is the most extreme high class,
There is a not-so-simple situation in simplicity.

Masterpiece: [Calla Lily®]
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New York·Emerging Jewelry Designer / GG Research Gemologist
Every piece of jewelry is a song,
Every form of art is consistent.

Masterpiece: [A Midsummer Night’s Dream]
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Rowoon Choi
Alice, Korean jewelry designer
Use aesthetic elements to integrate artistic expression,
Give jewelry richer fashion connotation and vitality.

Masterpiece: [KOKO]
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Ben Yep
Alice International Designer · Former Tiffany Jewelry Designer
Orator of love,
Crowned love,
The best compliment for a woman!

Masterpiece: [Crown for Love]
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Smart photosensitive concept space
Terminal image linking art and technology
Brand advantage
Precise cooperation
Jointly create "Alice" online and offline marketing lifestyle
Precision marketing
Popular pan-entertainment topic promotion model
Precision products
Original design of nuclear weapon product "ID+IP"
Precise theme
Global National Flower Art Products
Precision resources
Resources of emerging designers for global cooperation
Whole network marketing
New model of whole network marketing under "new retail"
Team Advantage
The core management team has more than 10 years of experience
Channel advantage
Enter the top three shopping malls in each city
Brand Honors
Won the global authority certificate
Intellectual property
Global national flower art jewelry intellectual property protection
Globalization, internationalization, brand uniqueness with its own traffic
Love and action
Create 1,000 high-quality chain stores
Brand Honors
9 years of history, brilliant achievements
Designated International Jewelry Cooperative Brand at Milan Expo
Designated International Jewelry Cooperative Brand at Milan Expo
Top 500 Asian Brands in 2015
Top 500 Asian Brands in 2015
China's top 500 most valuable brands
2019Annual Most Valuable Innovative Enterprise
2019Annual Most Valuable Innovative Enterprise
Member Unit of Chinese Volunteers Association
Member Unit of Chinese Volunteers Association
National Model Enterprise of Product and Service Quality Integrity
National Model Enterprise of Product and Service Quality Integrity
Worry-free support
Fully managed operation model
Shop support
Channel expansion, shop decoration, project acceptance, material supply
Training support
Brand culture FAB rule, mentality, quality, skill shaping
Propaganda support
Opening support Mall resources Event policy Whole network marketing
Operations Support
Store search Resident guidance Performance improvement Product tour
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